Thursday, 28 April 2022

AVATAR 2 gets new title and drops first footage behind closed doors

The long, long-gestating Avatar sequel has dropped its first footage (not for public consumption yet, though). Under conditions of high secrecy, attendees at CinemaCon in Las Vegas got to see several minutes of material. It is believed some of this material will be publicly released as the film's first trailer in a couple of weeks.

The sequel - the first of four films to follow on from the 2009 original - is now entitled Avatar: The Way of Water. The film returns to the moon of Pandora and the Na'vi, but will focus on a new coastal region where original film protagonists Sully (Sam Worthington) and Neytiri (Zoe Saldana) have relocated and spent years living in peace, raising a new family. The film will feature extensive underwater photography and filming.

Director James Cameron has spent most of the last decade working on the sequel project, with early development starting after Avatar's hugely successful release in 2009, when it became the highest-grossing movie of all time (displacing the previous record-holder, Cameron's 1997 film Titanic). Avatar temporarily lost the crown to Avengers: Endgame in 2019 but regained it in 2021 thanks to a limited re-release.

Press and public opinion over the sequels has become divided, with Avatar routinely derided for its lack of a long-term impact on popular culture and a storyline that felt over-familiar, and many predicting the sequels would struggle to make any impact at the box office. However, others have advised betting against James Cameron, who has arguably never made a wrong move in his career and frequently achieved massive, smash-hit successes despite difficult shoots and technological limitations. The last two sequels Cameron made were Aliens (1986) and Terminator 2: Judgement Day (1991), which are formidable precedents.

Avatar: The Way of Water has a reported budget of $250 million, meaning it will likely have to do $750 million to break even (assuming a large marketing and merchandising campaign, which seems probable). Cinemas may have to upgrade their 3D equipment to show the film in its best light, which is an unwelcome expense following on from difficult times during the pandemic. Theatre chains are wary after the 3D boom following the release of Avatar a decade ago, which was a mixed success for them, and the likely fact that the only films that will push 3D in the same way are The Way of Water's three sequels. Still, the argument has also been made that offering a genuinely new, fresh experience that pushes things forward like Avatar did in 2009 could help cinemas rebound amidst increased competition from streaming.

Avatar itself has been "remastered" and will hit cinemas on 23 September this year, with Avatar: The Way of Water to follow on 16 December. Avatar 3, 4 and 5 are scheuled to follow on 20 December 2024, 18 December 2026 and 22 December 2028.

1 comment:

  1. "Avatar itself has been "remastered" and will hit cinemas on 23 September this year"

    I think I'm even more hyped about this than the sequel. As theatre spectacle, Avatar was the greatest.

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